Are you looking for a job that
actually makes money? Start an online business!
If you are
looking for work that can be done from home, the first thing you should look at
are online business ideas. No other type of business has as many advantages as
online businesses. Of course, online businesses also have their downsides. Most
online businesses deal with digital products. Today, the range of digital
products is very wide. This also means that if you cannot find a product that
is of interest to a small group of people, you have to face a lot of
competition in the market. The most important thing for the entrepreneur in the
case of online businesses dealing with digital products is that you do not need
to buy stock for digital products, you do not need a warehouse building and the
delivery of digital products is free of charge. Digital products are most often
"delivered" by the customer downloading them from the Internet. But
you can also "deliver" a digital product by sending an e-mail.
However, it is a
fact that customers like to hold the things they buy, show them to their
friends, and brag about them. This can also be solved if you connect the
digital product with a physical product. Let's say you send it on a data
carrier, on a USB drive (This is a good solution, but the business is not
completely online anymore and it also means postage costs, a more expensive
solution).
You don't have to
put every digital product on a data carrier. There are digital products that
the customer can be proud of even if they only receive them in digital form.
Such are internet programs, apps, website templates, and infographics. Making
and selling them can be the basis of excellent online businesses.
A characteristic
of online businesses is that they can be made niche. Basically, almost all
online businesses are aimed at a wide range of people, almost everyone. But
such online businesses are difficult to run. Another problem is that there is a
lot of competition in the market for such online businesses. But it is possible
to design online businesses in such a way that they only appeal to a narrower
target group, have a niche character. For example, dating sites. Dating sites
are very good online businesses of a digital nature, as there is no need for a
physical appearance and it cannot be made into a real thing, although some
dating sites have tried this by giving members who log into the dating system a
membership card, thereby making the "product" of the online dating
business tangible. got But the members of the dating systems prefer to preserve
their anonymity and do not willingly give it up even for a flashy card.
One of the
characteristics of dating systems based on online businesses is that they can
appeal to everyone. Still, it is better to give it a niche character, because
it is easier to address the members of the niche market and the competition is
smaller. The target group of the niche market is also more willing to visit
such a site than a site for everyone. People thus feel that the dating system
is not for everyone, but that this is the dating site that is right for them.
An online business can get a niche character by narrowing down the target
market.
It can be narrow, so that the target market only includes
members of one nationality, members of one area of interest (for example, movie
lovers, sports lovers, book lovers), members of one occupation (for example,
doctors, teachers, craftsmen), or members living in one country or a smaller
area. But the target market of an online dating business can be narrowed down
according to other factors as well. Online dating takes on a niche character if
its target market is limited to the disabled, people suffering from the same
disease, vegetarians or, say, singles, those raising their children alone or,
say, those interested in the same sex. But the online dating system takes on a
niche character even if its target market is, say, married people. (This is not
so ethical because it promotes divorce, but statistics show that many people
are interested in such a dating system, both among men and women).
Regarding the niche nature of online businesses, I took online
dating systems as an example, because online dating is one of the four Internet
sites that attract the most visitors. So the online dating system is ideal for
those who want to build an online business. When narrowing the target market of
online dating systems, you only need to be careful not to reduce the target
market of the online business too small. If the target market is too small, it
does not provide enough potential members for an online dating system. It is
also worth thinking about how much money the members of the target market have
and how much they are willing to pay in the form of membership fees. The income
of your online business depends directly on this factor. That is, how much you
can earn. For example, you need to think hard if you want to start an online
dating system for the unemployed. What will they pay you for? With your online
business, target the wealthier groups.
However, online businesses can be not only niche, but also
startups. Most online businesses are startups in nature without the online
business owner being involved. Most online businesses can be started small, but
can be gradually increased, and the online business market is the whole world
from the start, unless we have narrowed down the geographic location of the target
market. Let's say if we wanted to give our online dating site a niche character
and decided that its members could only be citizens of Daytona Beach, our
online dating system will be niche, but it will hardly become a global company.
However, if we have defined the target market of our online dating service as
widowed people between the ages of 50 and 60, our online dating service will be
niche, but since its target market is people living all over the world, the
online business will also be a startup.
Advantages of online internet businesses
We can mention three milestones in economic development. The
first was the division of labor, when everyone no longer did everything, but
individual people limited their work to one economic activity. Occupations and
small industries were established and productivity increased significantly.
The second milestone was the Industrial Revolution, when
mechanization further increased productivity. This phase was actually a longer
period, from the appearance of the first machines to the period when the
machines formed the most significant part of the productive force and man's
task became only the control, adjustment and coordination of the machines. The
industrial revolution started with the first looms and is actually still going
on almost everywhere in the world. People are inventing more and more modern
production processes, machines and equipment.
But in the meantime, the third industrial revolution also
appeared: The Internet and the online world. Internet businesses have made it
possible for almost everyone to be able to work without money or with minimal
equipment investment, with the whole world as their market. With development,
occupations slowly disappeared. At one time, being a fine mechanic who repaired
cameras and typewriters was one of the most profitable occupations. Today, a
fine mechanic can only expect to be out of work. Once upon a time, the mail
carrier appeared every day in every street of a city. Who writes a traditional
letter these days?
But with the disappearance of individual occupations,
completely new occupations were born. In the beginning, these were related to
the form of Internet appearance, websites, and then blogs, but today we can
find such new Internet occupations in almost all areas of life. Why is internet
business so effective?
• An online
business can be started with little or often no money,
• An online
business does not require expensive equipment, machines, or huge production
facilities,
• Most of the
online businesses can be started small, then as the individual business
develops, it creates the money necessary for its development,
• The
entrepreneur can start the online business alone, and then, if necessary, hire
workers or perform some parts of the work process with someone else,
• The vast
majority of online businesses do not require special skills that enterprising
people can only acquire at the cost of expensive education,
• The person
running an online business can work from anywhere, even from home,
• If an online
business is not successful, the entrepreneur can easily switch to another
online business, even within an hour. You don't need any other equipment or
other objects for any other online business,
• The online
entrepreneur can start his internet business in addition to his existing job,
after that, if the internet business already brings enough income that the
entrepreneur can secure his livelihood from it, he can quit his previous
classic job,
• For
entrepreneurial people, it is important to stand on more than one foot: if one business
does not bring the expected results, the other can supplement the income, if
one business develops slowly, the other can be faster. For online businesses,
this is very simple and easy to organize
As I said, anyone can work from anywhere with online
businesses. Most jobs do not require special skills. All you need for an
internet business is a suitable computer, tablet or mobile phone and an
internet connection. And of course a good business idea. But online businesses
also have disadvantages:
If you don't organize it consciously, you will most likely
never be successful
The start-up and ramp-up time of Internet businesses, with
very few exceptions, is long. Most of the time, we can only expect the first
actual results after 90-180 days, but it is also not uncommon for it to take up
to a year to ramp up. Those who do not have perseverance will probably not be
successful with their online business.
Online businesses and websites attract the most visitors
For those starting an online business, it is not only
important that their online business is niche and startup-like, but also that
the system attracts a lot of visitors. I already mentioned that four types of
websites stand out from the point of view of visitors. These are the following:
1. Websites dealing with weight loss, body shaping and
beauty
2. Dating websites
3. Internet sites dealing with games and entertainment
4. Internet sites dealing with income generation, online
business, job search
If you are thinking about starting an online business, it is
definitely worth defining your online business in such a way that it deals with
one of these problems and questions, or that these topics appear on the website
of your online business. Your online business does not have to deal with any of
these. You can also have an online business dealing with a completely different
topic. But if one of the above topics, or even several of them, such as an
advertisement, short description, or other form, appears on the page, it
already helps that your online business's website or blog attracts more
visitors. More visitors mean more potential customers.
A group of the best online businesses
If you've read about online businesses on the Internet,
you've probably seen the abbreviation UGC, or the term user generated content.
And this is no accident. There is a group of online businesses where the
content, or most of it, is created by the visitors of the websites and blogs
themselves, or by the members of the system. For those who want to make money
on the Internet with an online business, UGC, i.e. user generated content type
businesses are definitely important. With these online businesses, you can
achieve results with much less effort
The group of user generated content or UGC type systems
includes Facebook, Pinterest, Twitter and many other similar systems. If you
want to start an online business, I don't recommend that you think about such a
system, because you have to know that there is a lot of work in building them
and a significant amount of money was used to start most of them.
But there are other user generated content, i.e. UGC type
online businesses as well. Examples include advertising newspapers and online
advertisers. But such are, say, "true stories", "anonymous
confessions" and other similar sites. And this group also includes the
online dating system.
The online dating system has another big advantage. It can
also be operated successfully without using any website. More precisely, this
is what I recommend. The Internet is changing a lot. Sometimes daily. If you
use a free site or blog platform for your online business, your business will
never be your own. The owner of the free platform can terminate your site or
blog at any time, closing down your online business at any moment, no matter
how successful it was before.
You can work on your own site with your own domain name.
Many people recommend this. Seems like a good solution. But you should know
that it is not yours either. You only rented it for a certain period of time,
as stated in your domain purchase contract. And what happens if the rightful
owner wants to rent it to someone else after the time has passed, or asks too
much for the rent. Nothing: You stay there without your online business,
someone else gets a great domain with an already functioning online business. I
don't want that. I prefer to work in a system where I don't need a website or a
blog. More precisely, I will use anyone's website or blog at any time if it
suits my online business. There are millions of such sites, where the owner not
only allows us to use his site, but also offers it because it is useful for
him. Moreover, it is not uncommon for the owner of a blog, website, or platform
to pay for articles that attract visitors to his website, even if that article
actually promotes and supports his own online business. Of course, at the
beginning of the agreement, these entrepreneurs also try to get your writing
for free. But if you are persistent enough in your search, you can eventually
find someone who is willing to pay for your writing for the sake of mutual
success. (Learn how to write a PR article! It's useful for promoting your
online business and you can earn money with it.)